When Montana Lottery wanted to introduce its new 10 Spot game, we knew the creative had to be spot-on. So we created a campaign designed to drive home the game name and spark interest. Using original music and engaging animation, we anchored the campaign with a television commercial that made Montana Lottery and its newest game seem fresh and fun. We then rolled into other advertising communications including PADS, radio and POS like window clings and floor decals. The spots rocked, garnering interest in the new game and creating music destined to get stuck in your head. You’re welcome.