Apr 12

HMH Agency Partners with Northwest Permanente P.C.

Northwest Permanente P.C. | HMH Agency

HMH Agency is pleased to work with Northwest Permanente, P.C., one of the Northwest’s leading medical groups. HMH will assist Northwest Permanente in becoming the region’s preferred employer for top-tier physicians, clinicians and administrators. Work will include extensive brand strategy consulting, research, brand positioning, key message development and a variety of communication assets.

HMH’s brand strategy credentials and extensive background in the healthcare industry were instrumental in the decision by Northwest Permanente to partner with HMH for this initiative.

Jun 13

Adventure calls. A prestigious award answers.

And when we say “prestigious,” we mean the highly esteemed, widely respected, totally covetable Outstanding Overall Marketing Program Award from the Oregon Tourism Commission.

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We earned the honors with our client, Central Oregon Visitors Association, for our Adventure Calls campaign. The integrated effort, which included print, digital, social, video and event activation, tempted would-be vacationers throughout the Bay Area and Pacific Northwest with the promise of adventure. Our audience heeded adventure’s call—and how. Web sessions increased 141%, the California database audience grew by 334% and occupancy rates in Central Oregon rose by 4.9% in 2015.

Here’s some of the work the Oregon Tourism Commission deemed the best integrated marketing program for attracting Oregon visitors.

 

Digital

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Banner Ad

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San Francisco Giants Sponsorship 

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Jun 06

HMH Growth Spurt

Growth spurts usually involve awkward limbs and changing voices. But, at HMH, our growth is of the human talent variety.

With a full dance card, we needed more hands on the deck of the HMS HMH. (How’s that for mixing metaphors?) We’re thrilled to say that we’ve welcomed two new team members: Dana Thomas, digital and social media strategist in our Portland office, and Lauren Blumenshine, production project manager in our Charlotte office.

Dana Thomas

Dana is spearheading integrated digital marketing with some extra emphasis on content strategy and social media programs. This self-proclaimed digital nerd loves riding her bike, spending quality time with her wonder-pup and filling her mind with useless trivia that will one day certainly come in handy. (We’re betting on it!) She’s into discovering new music, seizing weekend getaways and keeps her finger on the pulse of what’s new.

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Lauren is Charlotte’s newest production project manager, ready and rarin’ to oversee project management for Charlotte-based clients, including Crescent Communities, Corning Optical Communications, Livable Meck and North Carolina State Ports Authority. This North Carolina State University alum spends her free time gardening and hiking epic mountains… and drinking cold craft beer – gotta stay hydrated, right? She also has a great sense of humor, which comes in handy since she’s already been subjected to a few in-office practical jokes. Consider yourself initiated!

Jun 01

Betsy Grant Promoted to Account Supervisor

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This gal’s got game. Betsy Grant is now Account Supervisor in our Charlotte office.

Betsy joined the HMH team in 2007, starting out as administrative assistant/receptionist. Over the past nine years, her smarts, curiosity, can-do spirit and genuine passion for creative ideas propelled her up the proverbial account management ladder to achieve the well-deserved position of account supervisor.

Betsy really is a Jill of many trades. Over the years, she’s led award-winning projects for clients in financial services, healthcare, commercial trucking, technology and commerce industries. That pretty much means she can talk in depth about anything from truck axles to wealth management, dredging to emergency room equipment.

She will continue to spearhead integrated strategic marketing plans that will help our clients achieve their marketing goals. Keep rockin’ it, Betsy.

May 23

Western Star Trucks joins HMH

Here at HMH, we’re excited to announce that Western Star Trucks has signed on with us as our newest client. Western Star, a member of the Daimler Trucks North America family, specializes in building some of the toughest trucks found on and off the road.

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The opportunity to work on an iconic brand like Western Star is exciting. And with a 50-year legacy of being rough, tough and full of attitude, we’re going to have a lot of material to take the brand to even greater heights.

HMH will help Western Star with brand management, creative execution, paid and social media, as well as dealer and customer support materials. Look for even bigger news as this relationship gets rolling.

May 09

Things Are Looking Rosey

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It’s great to win awards for the work we love creating.  It’s even better to be honored with those wins by renowned creative judges who don’t easily hand out the compliments (or the awards). Wait for it…wait for it…

HMH has won a highly-acclaimed (and sparingly given) ROSEY Award from the Portland Advertising Federation for the TriMet Tilikum Crossing Pendleton Blanket.

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Other notable PAF Rosey night wins include an Award of Excellence for the Palmetto Bluff ‘Oyster Roast’ Airport Charging Station and an Award of Merit for the Palmetto Bluff ‘Lowcountry Boil’ Airport Charging Station.

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‘Oyster Roast’ Charging Station

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‘Lowcountry Boil’ Charging Station

Thank you Rosey judges, for honoring some extraordinary work for these rock star clients. Time to snuggle up in a warm blanket and have a seafood snack. Next year’s Rosey’s will be here before we know it.